M
ARIYUM
N
OOR
Show contacts | ********************** (mailto:%7C%20**********************)| LinkedIn (https://www.linkedin.com/in/mariyumnoor/)
Key Skills
Social Media ********* |Email ********* | Analytics | Search Engine Optimization (SEO)
| Market Research | Content Writing | Customer Relationship Management
Experience
C (http://contentstudio.io/)
ONTENT (http://contentstudio.io/)
S (http://contentstudio.io/)
TUDIO (http://contentstudio.io/)
–
A
CONTENT CURATION AND SOCIAL MEDIA MANAGEMENT PLATFORM
F
EBRUARY
2020-
P
RESENT
Digital ********* Specialist
▪
Managing social media accounts Facebook, (https://www.facebook.com/ContentStudioio)Twitter, (http://twitter.com/contentstudioio)LinkedIn, (https://www.linkedin.com/company/contentstudio/)Instagram, (https://instagram.com/contentstudioio)Pinterest, Tumblr
▪
Develop and maintain strong client relationship through the creation of weekly newsletters to provide key insights
into the organization and digital ********* tips and recommendations
▪
Write SEO-optimized blog articles with keyword research, meta descriptions, backlinks/interlinking
▪
Maintaining and reporting monthly social media analytics reports to measure growth, leads and engagement
▪
Track, support, facilitate and manage leads on Social Media platforms, GoSquared, HelpScout and HubSpot
▪
Analyze website growth with Google Analytics; track and report KPIs like leads, conversion rates, website, traffic
▪
Update the knowledgebase o (http://docs.contentstudio.io/)f the company to facilitate customer onboarding, communication & troubleshooting
▪
Conduct competitive research and cross-collaborating with influencers/industry partners to promote brand
KPI (https://kpibar.com/)
BAR (https://kpibar.com/)
– (https://kpibar.com/)
A
PROJECT MANAGEMENT AND ANALYTICS PLATFORM
–
PART
-
TIME
S
EPTEMBER
2020
-
P
RESENT
Digital ********* Specialist
▪ Design, strategize and implement digital ********* campaigns e.g. SEO, email *********, video *********, SEM,
newsletters, affiliate *********, social networks
▪ Write SEO-optimized content for blogs and website copy
U (https://www.ufone.com/)
FONE (https://www.ufone.com/)
GSM (https://www.ufone.com/)
– (https://www.ufone.com/)
P
AK
T
ELECOM
M
OBILE
L
IMITED
J
UNE
2018-A
UGUST
2018
Business Analysis and Planning Intern
▪
Conduct market research by designing 25+ customer surveys to gain insight for different services offered by the
company e.g. BMN campaign, My Ufone App, BVS retailer, internet speed & experience
▪
Filter, interpret and analyze raw data in Microsoft Excel gained from customer surveys and tele*********
▪
Compared data with the trends and patterns of competitor telecom networks. Data analysis was essential for
effective internal decision making and helped to locate and define new process improvement opportunities.
▪
Performed competitive analysis of mobile internet packages of telecom networks
G (https://www.greenskylabs.com/)
REEN (https://www.greenskylabs.com/)
S (https://www.greenskylabs.com/)
KY (https://www.greenskylabs.com/)
L (https://www.greenskylabs.com/)
ABS (https://www.greenskylabs.com/)
, (https://www.greenskylabs.com/)
C
ANADA
J
ULY
2017-A
UGUST
2017
********* Intern
▪
Researched and organized a list of medical dispensaries located across US and Canada
▪
Performed competitive analysis of the e-health market in terms of key market metrics and business profile.
Education
Bachelor of Business Administration– N
ATIONAL
U
NIVERSITY OF
S
CIENCES
&
T
ECHNOLOGY
(NUST) (http://www.nust.edu.pk/Pages/Default.aspx)
2015-2019
3.54
CGPA